WhenFresh partners with Bluesky to give insurers vital access to National Tree Map

London, 5 August 2021: WhenFresh has teamed up with tree mapping specialists Bluesky to make its National Tree Map™ (NTM™) data available to insurers and other Big Data users, via the UK’s property ‘Data Supermarket’, the WhenFresh API, to address one of UK residential properties’ most significant risks.

For insurers and mortgage lenders, the proximity of trees to a property, and their size, has significant implications to the risk of subsidence. This is both in terms of draining the soil of water in hot, dry weather, and tree roots undermining the foundations of a property – particularly when considered in combination with soil type.

Yet, despite its importance, this data combination has not been readily available to the market. Bluesky’s NTM™ is the most detailed dataset of its kind ever produced, covering the whole of England, Wales, Scotland, and the Republic of Ireland. NTM™ provides a unique, comprehensive database of location, height, and canopy/crown extents for trees 3m and above in height, which has obvious applications in property insurance, subsidence risk assessment, and mortgage lending, as well as for utilities, 5G, forestry, government, planning, and environmental management. Rachel Tidmarsh, Bluesky International’s Managing Director, said: “Teaming up with market-leader. When Fresh enables us to provide insurers and lenders with more granular property-level data than ever before, enabling risk and pricing teams to make better decisions for new policies and the means to re-evaluate subsidence risk to existing policy portfolios and take action as needed.”

Mark Cunningham, WhenFresh CEO and co-Founder, states: “Alongside our core proprietary data, we continue to bring together ‘best-in-class’ property-related data assets as the basis for providing tailormade solutions to empower insurers, lenders, and other Big Data users to make better, faster, and less risky decisions. “The National Tree Map™ is a truly astonishing piece of work and we’re thrilled to welcome Bluesky to our ever-expanding family of data partners. Making the National Tree Map™ data easily accessible to our existing and potential customers via the WhenFresh API is another great step forward.”

WhenFresh is a leading supplier of property attribute, risk, peril, environmental, geospatial, valuations, market and climate data, and related solutions, primarily to UK home insurers and banks, combining hundreds of proprietary, private, and public data sources in one place.

About WhenFresh Ltd

WhenFresh (www.WhenFresh.com) is a leading supplier of data and data-driven decisioning solutions to UK Home Insurers, Mortgage Lenders and other Big Data users, and has built the UK’s Residential Property ‘Data Supermarket’, by bringing together hundreds of proprietary, private, and public UK data sources in one place. Via a single, simple integration, the WhenFresh API provides users with instant access to over 2tn data items, including property attribute, risk, peril, topological, geospatial, environmental, climate, market, and valuations data, on a pay-as-you-go basis.

About Bluesky International Ltd

Bluesky International is the leading aerial survey and geographic data company in the UK and Republic of Ireland producing and maintaining seamless digital aerial photography and height data on a national scale in both Great Britain and Ireland. Bluesky also undertakes bespoke surveys, including LiDAR, for a range of public and private sector clients. As well as being an established and respected aerial survey company Bluesky International is also highly innovative and continually strives to develop new products and services by embracing new technology and methods. This has resulted in the development of some unique products such as the National Tree Map (NTM).

www.bluesky-world.com

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An example of an aerial image from which Bluesky has rendered tree canopies as part of the NTM™ build process:

Media contact

Simon Hayes, Managing Director, NextGen Communications

M: +44 (0)7771 516544 E: simon@nextgencomms.com